Commissioned by the great team at PR Hacker, we created this info+graphic based on surveyed similarities between people and their pets. We had a lot of information to work with and many statistics to include. We worked on having those numbers represented in a friendly, easily digestible, fun and memorable way with illustration and a bright color palette.
CLIENT: Natural Balance
AGENCY: PR Hacker
ART DIRECTION: Natalia Martinez + Juliette Fox