Our Dangerous Foods poster, was the first of many collaborations we would do with our friend and illustrator Lili Chin. We wanted to create something that would be useful but fun and memorable. We roped in a real veterinarian to make sure we got the details behind dangerous foods for dogs. Lili set out to draw them as mean criminals, and we created a layout reminiscent of a checkered table cloth.
Shortly after we released it, it went viral and it has not stopped making its rounds around the world. It has been translated to numerous languages and we have created customized versions for veterinary offices, organizations and created a blank version that people can fill in their emergency contact numbers, either in poster or magnet form. Want to add one of these to your wall? Make sure and visit our Mercantile to pick one up! We also have free versions you can download.
ART DIRECTION: Natalia Martinez + Lili Chin