Branded Marketing and Layout Design

In photography especially, branding and all it encompasses should serve only to support the photographer’s work and never take away from it. It should never distract from the artwork itself, but complement it, much like a mat and a frame. We have been working with Jesse, an award-winning dog photographer and dear friend, since early 2012, and have had the pleasure to watch his brand evolve. We have designed a number of printed marketing materials for him, including gift certificates, Thank You cards, and most recently, the layout design for a fun book concept for his Dog Food project (the book is still in concept phase).

CLIENT: Jesse Freidin, photographer

ART DIRECTION: Natalia Martinez and Jesse Freidin